From avocado toast to being unlikely to ever afford a mortgage, the news is full of millennials at the minute. While they've certainly had a big impact on the way...Read More
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3 ways communication professionals can maximise value from Instagram
Social media has provided communication professionals with a growing number of assets at their disposal.Instagram has emerged as a popular option over recent years, but across the board it seems...Read More
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CSR program can be a powerful culture builder
Corporate social responsibility (CSR) has blossomed through the years as an impactful way for companies to connect with stake holders and consumers.Nobody has a better idea of just how to...Read More
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Another day, another airline in a communication disaster
Airlines haven't had a good time of it recently. In the last few months, United Airlines and Delta have been at the centre of public relations scandals that took poor customer...Read More
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How to combat sensationalism in communication
We are living in an increasingly sensationalist world. With things like clickbait (a news story with an enticing headline that often has no relevance to the article that follows it)...Read More